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We're very excited to announce that we have booked the highly renowned Bill Capodagli, the Author of “The Disney Way” to be our 2009 Duluth Business to Business Keynote Speaker on March 18th at the DECC. Mr. Capodagli will present a keynote address at 8:15AM titled “If Walt Ran Your Organization.” He will speak again at noon. The topic of that address will be “Customer Service-The Disney Way.” Both keynotes will be by ticket. Exhibitors and sponsors will receive tickets as part of their participation in B2B.
If Walt Ran Your Organization is the most Popular Keynote Address in the U.S. on Walt Disney's Original Success Principles!
In an age when consumers continually bemoan the state of customer service, the Walt Disney Company is repeatedly hailed as a superior service provider, perhaps the best in the world.
Know your guests or customers, treat them honestly and with respect, and they will keep coming: that sums up the Disney credo. Walt Disney led by example, through DREAMING up new ways of doing business that had never been accomplished in the past, BELIEVING in sound values, DARING to take risks, and DOING everything to turn his dreams into reality.
For over nearly thirty years, Bill Capodagli has led organizations to benchmark and learn from the Disney organization. In this presentation, Bill leads his audience to discover the truth that customer service is more than merely taking care of the customers. He challenges leaders to create an environment that encourages every employee to listen to customer problems and attempt "impossible" solutions. Bill explains The Disney Way model in terms of turning the customer into a "guest" and constantly raising the bar of excellence. During this enlightening session, Bill provides solid techniques for adapting The Disney Way model in non-entertainment environments.
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